Join the alley
Two ways in
I'm here for the art
A Magic Alley account
Free
- · Save work you love
- · Follow artists
- · Keep track of your orders
- · Find your way back to studios you like
I'm an artist
Open your own door
Free
- · A home page of your own, with your name on it
- · Colors, header and images you choose
- · Portfolio and studio shop
- · Inventory and fulfilment tools
- · The Studio desk
One account does both: if you start as a customer and are later approved as an artist, the same account gains the Studio desk.
Curated intake · twice a year
Ask for a door
We take a handful of makers each intake. What matters: you make the work yourself, you can say why, and you are happy to have your name loudly attached to everything you sell. Read the full picture on the About page.
Already have a studio here? Sign in
What you get
A space, not a listing
Your own space
A home page of your own — your bio, portfolio and shop, dressed in the colors, header and images you pick. Your name on every card.
Cross-artist discovery
Your work appears in Discover, collections and the mixed feed, always credited to you.
Your studio workflow
Keep your stock where you work and ship orders directly. There is no advance inventory hand-off or fulfilment hoop to clear.
No lock-in
No fees, no exclusivity, no minimum output. Sell elsewhere all you like.
Straight about money
We only earn when you do
Magic Alley takes 10% of each sale and nothing else. There is no listing fee, no monthly charge and nothing to pay up front — if your work doesn't sell, we don't make a cent either. That's the whole deal: our income rises and falls with yours, so getting your work in front of the right people is our job, not an extra.
It also shapes how we take people in. Every application is read by hand, every studio is set up and looked over before the door opens, and none of that work is charged for. It's slower than an open sign-up, but it's how we make sure anyone who joins actually fits the alley — and how you know your neighbours here were chosen, not admitted.
Optional, case by case
Magic Alley Editions
Your usual shop comes first: keep making, holding and shipping work from your own studio. You do not need to send us inventory in advance or change your process to join. Magic Alley Editions is a separate, opt-in collaboration for selected special releases.
Editions may include limited-run art prints, batch DTG shirts, occasional screen-printed runs and collective goods. We agree each release together, then produce and fulfil it from Magic Alley Central. Only those releases carry the “Magic Alley Editions” mark; participation is never required or guaranteed.
Good-fit categories
- · Art prints and editions
- · Shirts, printed DTG
- · Screen-printed goods, occasional runs
- · Collective goods, by invitation and agreement
Portfolio policy · human-made work only, no AI-generated or AI-assembled images.